Why messaging apps?
With the rise of both messaging and the always-connected digital consumer, businesses are now faced with the plain cold facts that web forms, email, or telephone are no longer acceptable.
At the same time, the website "live chat" solutions, which till now have been regarded as the 'instant' real-time solution, are unable to compete with the messaging apps in the pockets of over 2 billion consumers.
2 billion-plus users, 4 billion accounts and counting
Conversational messaging is the greatest opportunity that business has ever had to communicate with billions of consumers around the world. Unlike traditional social platforms, the doors to messaging platforms are only now being opened to businesses.
Uncluttered inboxes and 70% plus open rates
Whilst email inboxes are now swamped with unopened and unwanted emails, messaging inboxes are uncluttered and experiencing open rates not seen in 20 years.
Combined with personalized push messaging offered exclusively by the Conv.rs platform, businesses are now unable to truly engage consumers in their communication apps of choice.
Chatbot efficiency
Enterprise integrations enable conv.rs chatbots to not only allow consumers to find answers to common FAQs but also signup for software trials, make full account applications, as well as perform low touch account changes, all within a conversational experience directly in their preferred messaging apps.
Mobile-first and more
Unlike website live chat solutions, messaging is truly mobile-first in nature. Customers can continue browsing your site whilst engaging with your agents on their preferred messaging app. Conversations and potential customers no longer disappear without businesses knowing who they are with no way to continue a conversation once they leave their website.
Asynchronous
Messaging offers flexibility, both in terms of immediacy but also the ability to revisit a conversation a day, week or month later. Unlike synchronous conversations such as telephone calls, asynchronous messaging conversations allow continuous dialog with both context and ease.
Personalized push messaging
The Conv.rs secret sauce allows businesses to continue engagement with both existing and prospective clients on a "one-to-one" rather than on a broadcast basis. Allowing customers the ability to determine "what" they are sent, "when" it is sent, and "how" it is received, the conv.rs platform is the only true solution for personalized messaging app communication.
Rich and evolving chat experiences
Messaging apps by their nature are rich and ever-evolving, in terms of ease of use and engagement, in ways that live chat, email or telephone are unable to come close to.
With over 1 million Mini Programs already within the WeChat platform, the messaging echo system model is here to stay,
Threads
Continuity of conversations with context (as experienced in conversations with friends and family) allows customers to converse (conv.rs) with companies on far more fluid and personalized terms that in turn enables businesses to build relationships on the consumer's terms.